Re: I need opinions.

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Author: Matt Graham
Date:  
To: Main PLUG discussion list
Subject: Re: I need opinions.
From: Michael Butash <>
> Whatever such you intend for them to do once there, you first
> need to drive people there, meaning you need to be found, and
> not immediately closed as irrelevant.


> Pick out a theme, just don't go crazy and make it myspace-ish
> with nauseating graphics everywhere. Then look up "search
> engine optimization" and dig to get it out there.


Pretty good advice there. SEO: make sure the meta tags for description and
keywords are correct/relevant, make sure you're using <h1> appropriately, make
sure robots.txt allows various search engines to look at your site.

Also, don't go overboard on trying to be (like this on Spacebook!)
hyper-relevant and/or more (+1 this on Googel!) socially connected than (bleat
this!) every other site since it can get (crow202Spot this!) annoying. Also
also, if you have popup, popunder, sound-using, or screen-taking-over ads on
your site, people will want to hunt you down and beat you with a bag of
doorknobs instead of spending time at your site.

> Tough part is giving someone a reason to stay around your site - one
> page won't do that, let alone sell a cause.


Getting people to visit one page isn't insanely difficult. Getting people to
*explore* a site or visit it regularly seems to require one or more of:

* regularly updated interesting text or images
* a reasonably active user community that posts comments and aren't all
complete raving jerks
* a product for sale that people actually want
* pictures of nearly-naked cute people

...at least that's what I've seen.

--
Matt G / Dances With Crows
The Crow202 Blog: http://crow202.org/wordpress/
There is no Darkness in Eternity/But only Light too dim for us to see

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