URL advertising

This is for a fund raiser at my kids school. They want to advertise
www.redfuryinc.com /JazzNight

=================
I am not an advertiser but my boss asked for help and I wondering what
would be the best way to get this URL into the search engines to advertise
this school project?

Thanks,

--
Brian Fields
arizona.rune@gmail.com
------------------------------------
An amateur practices 'til they get it right, a professional practices 'til
they can't get it wrong. - Anon.
if it isn't armour, or you can't take it to bed, it isn't worth havin'
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