I will start with some thoughts on why I find the NN debate troubling. First there is a technical misunderstanding. NN is built on the idea that ISPs should treat all traffic equally. This concept is simply unrealistic. Bandwidth is a limited resource there is only so much data that a Ethernet port can transmit and receive. Also things like MTU size, latency, jitter all impact the reliable transmission of data which bring me to my other point. Not all traffic is the same. There are night and day differences between TCP and UDP traffic. For example UDP (which is what most voice and video is) is faster than TCP. The drawback to this is that UDP does not have the recovery features that TCP has in case of packet loss (ie sequence number and acknowledgment packets). There UDP applications are more prone to suffer when latency is high or links get saturated. To overcome this network engineer implement prioritization and traffic shaping to ensure these services are not impacted.
As more content is consumed such as 4K video on the internet, the need for traffic shaping will only increase. Netflix already has the ability to push 100Gbps from their servers. That is a ton of data that needs to be prioritized by ISPs. This is not free there are serious costs involved in man hours and infrastructure. Someone needs to bear that cost. This is why I am not opposed to fast lanes. If Netflix is going to have ISPs ensure all of the massive amounts to data are push is delivered efficiently, then the ISPs should be free to charge a premium for this service. Netflix does not want to bear this cost, hense their support for Net Neutrality. They want the ISPs to bear the cost, but then result of that is we bear the cost via data caps.
When you strip away all the slogans it all comes down to money and control. Data will be traffic shaped it is just who decides how unelected government bureaucrats pushing some public policy or market forces.
Something else to consider a lot not all but a lot of the very same people who cry that the end of Net Neutrality will be end of free speech (no more free and open internet) have no issue saying Twiiter, Facebook, and Google (since they are 'private companies') have the right demonetize, obscure, or even ban individuals who express ideas that other deem "offensive". How is that promoting a "Free and Open Internet"?